SEIU Public Relations Records
The Service Employees International Union (SEIU) was founded in 1921 as a union of flat janitors. Over the years it has grown in size and scope, now comprising three divisions: healthcare, property services, and public services. Throughout the 1980s and 1990s, SEIU utilized the services of media consultants Abernathy and Associates for public relations and communication work. The collection consists of materials generated by Abernathy and Associates for SEIU, as well as source materials created by other entities (e.g., clippings) used for research and reference. The manuscript and audiovisual materials cover subjects including SEIU’s history and former SEIU President John Sweeney (speeches and the New Voices Slate), healthcare (including the Beverly and Kaiser campaigns), Social Security, Medicaid and Medicare, organizing, Justice for Janitors, and asbestos. Document types consist of correspondence, speeches, scholarly articles and book chapters, pamphlets, flyers, reports, and clippings. Audiovisual formats found within the collection include photographs, slides, negatives, cassettes, and DVDs, the contents of which document campaigns (including publicity spots), conventions, events, and speeches.
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